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Five Quick Tips to Boost SEO in 2019
August 5, 2019Search engine optimization in Jackson MS looks a lot different than it used to. Rather than stuffing content with keywords, SEO is now focused on factors like content quality, optimization, page speed and mobile friendliness. And, as people start searching the internet using their voice, we can expect that SEO will focus on semantics. It ...Read More →3 Popular Website Features that May Be Hurting Your Conversion Rate
August 1, 2019New site features are added all the time, but this doesn’t make them the right fit for your site. You have an audience to satisfy, so you must think clearly about the features you add and what value they bring to users. Remember, less is more, especially when you want visitors to complete a desired ...Read More →Keep Your Brand Fresh with these Social Media Content Ideas
July 29, 2019The last thing you want to do is create social media content just for the sake of it. Rather than boring your audience with another predictable post, leave them feeling happy, engaged and inspired. Following a highly strategic and targeted social content calendar ensures each post is working toward your larger goals. In this post, our ...Read More →5 Reasons Your Brand Needs a YouTube Channel
July 18, 2019Is your brand on YouTube? It should be. YouTube has over 1.9 billion monthly active logged-in users. Roughly 400 hours of video are uploaded to the network every minute, and over one billion hours of video are watched daily. With so much content to enjoy, people can’t help but get hooked. In fact, many people prefer to ...Read More →Using Pay-Per-Click to Grow Your Small Business
July 11, 2019Pay-per-click advertising is a way to generate clicks by advertising on the search engines. PPC ads are sponsored ads usually placed at the top of the search results pages. They are marked with “ad” and always placed above the organic listings. PPC has a reputation for being expensive, but this is only the case if your ...Read More →Try These 8 Tips to Get More Followers on Instagram
June 17, 2019Try These 8 Tips to Get More Followers on Instagram By now you probably know that Instagram is a growing channel that lets businesses engage their customers. You can use the channel to humanize your brand, highlight your product or service, recruit future employees, entertain customers and generate new business. The thing is, it’s hard to ...Read More →Simple Ways to Boost Sales with Email Marketing
March 20, 2019Simple Ways to Boost Sales with Email Marketing Email marketing is one of the most successful marketing strategies available to businesses of all sizes. In fact, studies show that email marketing generates more sales than social media, and that the median email marketing ROI is 122%. If you’re not seeing favorable results, it’s probably time to ...Read More →How to Optimize Images for SEO
March 13, 2019How to Optimize Images for SEO Images play an important role in making your content more attractive and engaging to users, but they also matter to SEO. To ensure that your images are working for you and not against you, it’s important that they are properly optimized. In this post, I will teach you ...Read More →3 Reasons to Use Web Analytics to Grow Your Business
March 6, 20193 Reasons to Use Web Analytics to Grow Your Business Web analytics is the study of online user behavior. This information is used to improve the user experience and generate more ROI for your brand. Web analytics software gathers data such as page views, time spent on page, traffic sources and visitor demographics. To start using ...Read More →How to Do LinkedIn Marketing in Under 30 Minutes a Day
March 1, 2019How to Do LinkedIn Marketing in Under 30 Minutes a Day LinkedIn remains the largest professional network in the world. According to recent statistics, two professionals join LinkedIn every second. The quality of users is exceptionally high as well. Fifty percent of Americans with a college degree use LinkedIn, and 45 percent of LinkedIn users are ...Read More →